뉴욕 맨하탄에 위치한 쿠퍼 휴잇 뮤지엄에서는 11월 9일부터 내년 4월 6일까지 Multiple Choice: From Sample to Product이라는 주제아래 전시를 한다.
샘플 북이나 자료들을 통해 디자인, 테크놀러지와 마케팅전반에 관하여 제품이나 기술 의 여러가지 예를 눈앞에서 구체적으로 살펴볼 수 있으며 300년이 넘게 벽지, 도자와 텍스타일등의 장식미술 분야에 여러가지 디자인 대체물을 제작하고 기록하는데 쓰여왔다.
이번 전시는 큐퍼 휴잇의 콜렉션, 내셔널 디자인 뮤지엄과 스밋소니언 도서관의 방대한 셀렉션을 통해 샘플과 최종 제품의 디자인 사양과 연결관계를 엿볼 수 있다.
18세기에서 20세기에 이르기까지 특히 텍스타일 분야에서 샘플은 널리 제작되었지만 중세 예술가들의 모델북과 16, 17세기 레이스, 자수와 직조 디자인 모티프를 위한 텍스타일 패턴 책등에서 더 앞선 전례들을 찾아볼 수 있다.
샘플제작에 있어 그 방법은 여러가지가 있는데 아티스트의 장식, 패턴 아이디어나 기술적인 시도나 실험들; 제조업자들릐 품질관리 컨트롤과 재고조사의 기록; 영업을 위한 판매 샘플; 디자인 서비스나 예측 그리고 색표준화등에 쓰여져왔다.
여러가지 이유와 목적이 있지만 샘플링은 제품 제작과전, 기술혁신, 디자인 기호와 색상선호에 있어 자세한 정보를 보여준다. 제작자는 휴대하기 쉽고 시각적이며 눈앞에서 만져볼 수 있는 샘플북과 자료들을 가지고 기술과 뛰어난 디자인을 여러나라와 지역에 알린다.
현대 디자인 사회가 각 제품의 마케팅을 위해 여러가지 열린 자료들과 전자 포맷으로 바뀌어가는 시대에서 물리적 샘플은 곧 구식이 될지도 모른다. 이번 전시를 통해 과거의 여러 형태의 샘플의 디자인을 통해 앞으로 어떤 형태의 무궁무진한 샘플링 아이디어가 미래에 쓰여질 지 궁금해진다.
Tableware
Digital print: Sèvres Factory
France, late 20th century
Tableware
Print: Designs for Chocolate Cups plate 1 from 1st Cahiers D'Ornemens et Fleurs
Jean-Baptiste Fay (active 1780-1790)
France, 1780-90
Engraving on off-white laid paper
Tableware
Group of cups, one with saucer
France, Germany and Austria, late 18th to early 19th century
Glazed porcelain, gilding, and enamel decoration
Tableware
Pattern sample plate
France, ca. 1875
Glazed, enameled, gilded porcelain
Tableware
Sample plate
Decorated by Joseph P. Emery Ltd. Colorworks
England, 1899
Glazed earthenware, transfer-printed decoration
Tableware
“Corsica” plate
Manufactured by Wood & Challinor
England, ca. 1840
Glazed earthenware, transfer-printed decoration
Tableware
Sample plate
Chantilly, France, ca. 1920s
Glazed earthenware
Tableware
Sample plate made for Stellings Porcelænsfarver (Stellings Porcelain Colors)
Manufactured by Royal Copenhagen Porcelain Manufactory
Denmark, ca. 1930s
Glazed porcelain
Tableware
Sample plate made for Merigot Paints: "Couleurs Terrisse"
Manufactured by Ancienne Manufacture Royale de Limoges
France, ca. 1885
Glazed porcelain
Tableware
Drawing: Covered Tureen
Attributed to Joseph Anton Seethaler II (1799-1868)
Augsburg, Germany, 1825-1835
Pen and black ink, gray wash, over graphite on white laid paper
Tools and Materials of the Arts and Crafts
Catalogue: Dosco Needle Catalogue
Produced by Dosco
Germany (for export), first half of the 20th century
Printed paper, cardboard, metal, wood, cellophane, elastic; embossed paper-covered board
Tools and Materials of the Arts and Crafts
Sample Book: The Della Robbia Papers
Designed by O.W. Jaquis
Published by P.P. Kellogg Division, United States Envelope Co.
Springfield, Mass, 1926
Printed paper; paper-covered board
Tools and Materials of the Arts and Crafts
Sample book: A Descriptive Handbook of Modern Watercolor Pigments
Written by J. Scott Taylor
Published by Winsor and Newton, Ltd.
London, England, late 19th century
Hand-painted watercolor on Whatman"s drawing paper, printed paper; fabric-covered board
Tools and Materials of the Arts and Crafts
Book: The Practical Ostrich Feather Dyer
Written by Alexander Paul
Published by Dr. M. Frank
Philadelphia, PA, 1888
Printed paper, ostrich feathers; fabric-covered board
Tools and Materials of the Arts and Crafts
Color Deck: Pantone� Color Formula Guide
Produced by Pantone, Inc.
Carlstadt, NJ, 1997
Printed paper, plastic cover
Interior Decoration: Wallcoverings
Wallcovering samples: Wreath, Christchurch, Bramble, Apple, Ceiling, Honeysuckle
Designed by Morris & Co.
Manufactured by Jeffrey & Company
London, England,1887
Block-printed paper; fabric-covered board
Interior Decoration: Wallcoverings
Sample book and Catalog: Correct Wall Papers for Year 1918
Distributed by Montgomery Ward & Co., Inc.
Chicago, IL, 1918
Machine printed paper
Interior Decoration: Wallcoverings
Sample Book: Bauhaus
Manufactured by Rasch & Company
Bramsche, Germany, 1929-1930
Machine printed paper; paper covered board
Interior Decoration: Wallcoverings
Sample Book
Designed by Le Corbusier (Charles-Edouard Jeanneret, 1887–1965)
Manufactured by Salubra
Grenzach, Switzerland, 1959
Machine printed paper; paper-covered board
Interior Decoration: Wallcoverings
Sample Book: Pepper Pot
Designed by Laverne International, Ltd.
New York, NY, 1949-50
Hand painted paper
Interior Decoration
Sample Book: Marbalia
Designed and manufactured by Laverne International, Ltd.
New York, NY, 1957
Hand painted paper; paper-covered board
Interior Decoration
Sample Book
Manufactured by Blue River Handprints
New York, U.S.A., 1971
Screen printed vinyl and Mylar; paper-covered board
Interior Decoration
Drawings: Designs For Wall Decorations With Alternative Patterns
Vienna, Austria, 1840-1860
Brush and watercolor on white wove paper
Interior Decoration
Window shade
U.S.A., 1850-1875
Hand-painted on plain-weave cotton
Interior Decoration
Plates from Wallcovering Sample Book
Produced and designed by Jules Desfossé (1816-1889)
Paris, France, 1855
Block-printed paper
Interior Decoration
Interior molding and ornament samples
Made by Interiors Import Co. Inc.
U.S.A., c. 1890
Wood, composition (colored with asphaltum)
Textiles and Fashion in the 18th Century
Salesman's samples
France, late 18th century
Satin, stem, and French knot embroidery stitches on warp-float plain weave silk
Textiles and Fashion in the 18th Century
Sales book of sample buttons
France, late 18th to early 19th century
Pinchbeck, gilded metal, metal foil, thread, paillettes (sequins), paper, hemp fabric
Textiles and Fashion in the 18th Century
Sales book of sample buttons
France, last quarter of the 18th century
Metal foil, silk thread, paillettes (sequins), paper
Textiles and Fashion in the 18th Century
Salesman's sample card
France, ca. 1800
Satin, stem and couching embroidery stitches on supplementary warp cut pile silk (velvet); metal-wrapped silk cord, metal sequins, bullion and glass; paper folder
Textiles and Fashion in the 18th Century
Salesman's sample card
France, 1790-1800
Satin, stem, and French knot embroidery stitches on warp-faced plain weave silk; paper folder
Textiles and Fashion in the 18th Century
Salesman's sample
France, late 18th century
Satin, stem, French knot, and couching embroidery stitches on supplementary warp silk pile (velvet) cut and voided; metal sequins, metal wrapped silk cord, bullion and brilliants
Textiles and Fashion in the 18th Century
Salesman"s sample book
France, late 18th to early 19th century
Compound weave in wool and cotton; leather, paper
Textiles and Fashion in the 18th Century
Salesman's sample book
Manchester, England, 1784
Printed supplementary weft cotton pile (velveteen); marbleized paper, cardboard
Textiles and Fashion in the 18th Century
Folding pattern card
Carcassonne, France, about 1750
Fulled plain weave wool broadcloth; paper
Textiles and Fashion in the 18th Century
Salesman's sample card
France, late 18th to early 19th century
Block- and roller-printed plain-weave cotton; paper
